Excerpts from Rob Spielman's resumé...

OBJECTIVE
It is my goal to use my extensive experience with Internet Marketing and Direct Response Online Sales, to become an indispensable part of a dynamic Internet Marketing Team; one that encourages creative thinking, and offers room for growth to those who are not afraid to work hard towards mutual success.

SPECIALTIES
The single-handed ability to identify and reach target markets, drive that qualified traffic to online properties, and motivate those individuals into becoming successful conversions.

Internet Marketing and eCommerce disciplines include:

• Search Engine Marketing / SEM

• Search Engine Optimization / SEO

• E-Mail Marketing

• CPC, PPC, CPA & CPM Marketing

• Direct Response Marketing

• Direct Response Copywriting

• A/B Testing / Split Testing / Multivariate Testing

• Social Networking Marketing / New Media Marketing

• Landing Page / Buy Page / Shopping Cart / Website Optimization

• Tracking, Reporting & Analysis of Campaign Metrics & Web Analytics

• Driving Qualified Traffic & Click-Throughs via highly successful campaigns, utilizing multiple Internet Marketing channels

• Increasing Conversions of Direct Sales, Sales Leads, Registrations, Sign-Ups, CRM, Affiliates, etc.

COMMENTS ON EXCERPTS
Rob Spielman has what it takes to identify and reach target markets, drive that qualified traffic to online properties, and motivate those individuals into becoming successful conversions. If you're looking to increase website Traffic and increase Conversions... and with an increase in Traffic and an increase in Conversions, the natural by-product is an increase in revenues. Let Rob Spielman show you some of the facets of how your individualized Internet Marketing Plan would work for you.

Is your online business taking advantage of A/B Testing? How about Multivariate Testing? A/B Testing, only when done correctly, will consistently improve your stats and your revenues, month after month. It's like free money that's just sitting there. Rob Spielman has had several amazing mentors in the area of A/B Testing... one, a marketing and a biz dev genius, and another is a University of Arizona Professor of Mathematics, and now is semi-retired, but still writes the College level school books for advanced Statistics, and Advanced Probability. All that to say, Rob Spielman has an honorary MBA in A/B Testing, and he can make that work for you!

Specifically, Rob Spielman has extensive experience in E-Mail Marketing, with a strong mastery of the Direct Response Marketing model. From generating winning e-mail creatives and running successful email campaigns (from concept through completion), to tracking, reporting, and analyzing all key performance indicators, Rob Spielman has the expertise to craft a successful E-Mail Marketing Plan tailored to your specific needs.

If you've ever tried your hand at Search Engine Marketing / SEM then you know it's not as easy as it looks. But Rob Spielman, personally trained by Perry Marshall, the recognized "Guru" of Google AdWords / PPC, knows exactly how to make your Search Engine Marketing / Seach Marketing / SEM campaigns sing!

Everyone wants to be seen. That's what Search Engine Optimization / SEO is all about. Rob Spielman knows how to maximize the potential of your websites and landing pages using the most effective and up to date SEO strategies and techniques. SEO is a tricky game, but Rob Spielman knows how to play it.

Probably... no, definitely... the single most important part of any effective and successful website, landing page, e-mail creative, banner ad, search engine marketing text ad, etc., is the copywriting... the written copy on the page. And if you actually want people to buy products or sign-up for something, then you better get a darn good Direct Response copywriter. Coincidently, Rob Spielman just happens to be one of the best in the business at writing copy that sells. Just remember, it's been tested time and time again... the copywriting is the single most important element to a Direct Response campaign's success. Rob Spielman's advice: If you're not a good Direct Response Copywriter, and you don't know anyone who is, then you better hire a good Direct Response Copywriter... immediately!

Lastly, consistent growth also comes out of knowing your numbers, intimately. What are your Key Performance Indicators revealing? What are your campaign metrics and web analytics telling you? How are visitors moving through your site and where are they dropping off? Are your campaign metrics and site conversions in line with your goals? And just as important, how do you react, strategically, to your numbers? When it comes to tracking, reporting, and analysis, Rob Spielman is on top of your numbers... religiously! He knows how to interpret all the Key Performance Metrics, and how to respond in order to squeeze the most click-throughs and conversions out of your website and related marketing campaigns.

So remember...